We have a winner!
19th annual dead radio contest
In these improbable times, we just had our most unique winner
in the history of the Dead Radio Contest.
Scott Dahl not only had the winning script, but he wrote the third place script too.
With the completion of our contest at hand and the industry mostly shutdown,
we pushed forward and finished the winning spot.
Read and listen below to see how it all came together.
First place winner
Writer: Scott Dahl and Jim McLarty
Agency: Periscope/MN
Title: "Homemade Easy: Call"
Client: Schwan's Home Service
Using a NY Studio as our hub,
we used Zoom and Source Connect to record the winning spot.
Dan Price directed the session via Zoom from home near Philadelphia.
Rex Recker engineered the session from Digital Arts in NYC.
Our contest winner, Scott Dahl, joined the session from home in Minneapolis.
Columbia McCaleb was our announcer from home in Brooklyn.
Danielle Guldin recorded from her home studio in NYC.
Doug Ballard recorded from his home studio in Montrose, NY.
Second place
Writer: Daniel Jordan
Agency: Saatchi & Saatchi/NY
Client: Oral-B
Title: "Dentist Office"
SFX: Ambient sounds of a busy dentist’s office, we hear dentist office music, crying kids, office phones, dental equipment, etc.
AVO: The Oral-B electric toothbrush features a round brush head that surrounds each tooth giving you a powerful clean. It’s like visiting the dentist every day, minus…that lame Dentist office music
SFX: The music goes away.
AVO: The crying kid next to you in the waiting room.
SFX: The crying kid noise goes away.
AVO: That suctiony thing… what’s that even called?
SFX: The suction tool noise goes away.
AVO: And the Hygienist discussing her new Keto diet…
SFX: The hygienist vocals disappear.
AVO: Which all leaves you with this:
SFX: Oral-B Electric toothbrush
AVO: Oral-B electric toothbrush. For that just from the dentist feeling in your own home. Oral-B. Brush like a pro.
third place
Writer: Scott Dahl and Chris Bluma
Agency: Periscope/MN
Client: Minnesota Lottery
Title: "Carpool"
ANNCR:
You know what’s exciting? Playing the Minnesota Lottery.
You know what’s not exciting? Carpooling with librarians.
SFX: Car door opens and shuts.
RIDER: Good morning everybody…
LIBRARIANS: Shhhhhhh!
SFX: Awkward long silence with car idle.
ANNCR: If you’re game for a little excitement, just play some scratch games.
ANNCR: Minnesota Lottery. I’MN. Must be 18 or older to play.
FINALISTS
Writer: Daniel Jordan
Agency: Saatchi & Saatchi/NY
Client: Oral-B
Title: “Dentist Office”/"Police/Couch"
Writer: Allen Gallehugh
Agency: Allen Gallehugh/NY
Client: Levi's
Title: “Czech Model"
Writer: Anthony Cardenas
Agency: RPA/Santa Monica
Client: Honda
Title: “Sweet Dreams Jennifer”
“Sweet Dreams Craig”
Writer: Chris DeNinno
Agency: CP+B/Boulder
Client: Burger King
Title: “Monster Meal”
Writer: Dylan Krenka
Agency: Digitas/Chicago
Client: Maytag
Title: “Race Announcer”
Writer: Shirley Yushkov
Agency: Grey/Toronto
Client: Ovarian Cancer/Canada
Title: “Beaver”
Writer: Woody Hinkle
Agency: Nasuti & Hinkle Creative Thinking/Bethesda
Client: Humane Society of the United Puppy Mill
Title: “Breeding” PSA
Writer: Couper Cox
Agency: Technology Humans and Taste (THAT)/NY
Client: Lysoform & Smirnoff
Title: Lysoform "Disinfectant"
Smirnoff "Drink Like The Scots"
Writer: Craig Opfer
Agency: Magneto/Portland
Client: Northwest Natural Gas
Title: “Fiasco"
Writer: Logan Broger
Agency: Giants & Gentlemen/Toronto
Client: Global Pet Foods
Title: “Proud Mom”
Writer: Michael Schilling
Agency: PPK/Tampa
Client: Animal Welfare Institue
Title: “Worst Shark Attack Ever”
Writer: Rachel Abrams
Agency: Cossette/Quebec
Client: MADD
Title: “Junk in The Trunk"
Writer: Travis Taylor
Agency: MRM/McCann/Detroit
Client: General Motors (Buick)
Title: “Daughter”
Thank You
This year, it not only took a village,
but new technologies to make it happen.
Mark Koenig
Endeavor Studios
Casting
Jeff King
Rick DiDonato
Ellen Kancher
Baker Sound-Phila
Pre-pro & Final Mix
Matt Price
Web Design
Tori Adams
Oink Ink
Associate Producer
Belle Kissinger
Allison Kodroff
A3 Artists Agency
Doug Ballard
VO
"Man"
Danielle Guldin
VO
"Woman"
Columbia McCale
VO
"Anne"
Joelle Polisk
Shift Key
Contest Promotion
Eric Rowling
Jessica Felrice
Kazarian-Measures-Ruskin & Associates
Olivia Catt
Tatiana Codnor-Perry
Paradigm Talent Agency
Matthew Smith
Kazarian-Measures-Ruskin & Associates
Zennia Barahona
Rex Recker
Digital Arts-NY
Record, edit, mix
Judges
Our team of judges is an award-winning panel that has had their radio work heard on the airwaves across the US, Europe, Australia, and Asia. And they've cleaned up at Cannes, One Show, Clios, LIAA, and the Radio Mercury Awards.
Ralph van Dijk
Ralph is a highly awarded radio and audio writer and director based in Sydeny Australia. He heads-up audio specialist agency Eardrum located in London, England. Both he and the company have been recognized at Cannes, D&AD and One Show.
Chris Smith
Christopher is a writer and creative director at The Richards Group in Dallas, Texas. He has over 25 years of advertising experience and has become one of the industry’s most-awarded radio creatives, with 2 Mercury Award Grand Prizes for his work on Motel 6.
Jennie Moore
Jennie is a Creative Director and writer at WONGDOODY in Seattle. She is five-time Mercury finalist and has served on the radio jury for the One Show, and others.
Jim Hord
Jim is an Executive Creative Director at McCann New York. He’s known for working on award-winning campaigns for such brands as Dos Equis, Nike and GMC.
Mandy Fabian
Mandy is a writer/director and voiceover artist based in Los Angeles. She was named "Best New Filmmaker of the Year" by NewFilmmakers LA. Mandy is currenlt in pre-production to direct her first feature film.
Brendan Sack
Brendan is an award-winning creative director and writer at Studio M in Toronto. He is an alumni of the Oink Dead Radio contest as both a judge and winner. His winning spot for Durex went on to win at Cannes.
Tony Hertz
Tony is based in the Phillipines and is the sole proprietor of Tony Hertz: Radio and Brand Sound, specializing in creative radio advertising. He has served on most major award juries, including Cannes Lions, once as president.
Brian English
Brian has worked for several big-name agencies, such as BBDO, Saatchi and Ammirati. His most recent position with iHeartMedia has given him extensive experience in creating award-winning radio for brands large and small.
Joe O'Neill
Joe has worked as a copywriter at various Toronto agencies for over 20 years. He is one of several Canadian winners of the Dead Radio Contest and the only person to have won it twice.
Andrew Cahill
Andrew is a creative director and copywriter that works directly with clients and advertising agencies. He has helped build brands for Procter & Gamble, Hasbro, Hershey's, TD Bank, GlaxosmithKline, Blue Cross and more.
Danny Price
Danny is an Associate Creative Director at Deutsch New York. He has worked on numerous award-winning radio campaigns including multiple Radio Mercury Finalists and a Cannes Lion.
David Eastman
David is a Creative Group Head at The Richards Group. He's won countless awards for his radio work and served as judge for both The One Show and the RMA. He has also taken 1st and 2nd place in past Dead Radio Contests.
Rick Didonato
Rick has been President of Baker Sound Studio since 2006. He has recorded, edited and mixed audio projects for Disney, Warner Brothers, HBO, AT&T, Miller Lite, Nike and Ford.
Rex Recker
Rex is an award winning Audio Post Mixer and Sound Designer at Digital Arts in New York City. Rex is a multiple award winning audio engineer who specializes in editing & mixing across all venues.
Past Winners
2017 Winner
Writer: Emmanuel Torres
Client: Fix Auto
Title: “Push”
2012 Winner
Writer: Michael Bense
Client: The Power of Radio
Title: “Business Names”
2008 Winner
Writer: Brendan Sack
Client: Durex
Title: “Movers”
2004 Winner
Writer: Adam Greenhood
Client: Rainbow Foods
Title: “Babysitter”
2000 Winner
Writer: Michel Everard
Client: Oregon Health Department
Title: “Spit”
2014 Winner
Writer: Andrew Jeske
Client: Land Rover
Title: “Introductions”
2010 Winner
Writer: Neil Blewett
Client: IKEA
Title: “Morning Face”
2006 Winner
Writer: David Eastman
Client: MADD
Title: “Lucky”
2002 Winner
Writer: Ned Connolly
Client: Verizon
Title: “The Inauguration”
2013 Winner
Writer: Joe O’Neil
Client: Canadian Hearing Society
Title: “Rock & Roll Casualty”
2009 Winner
Writer: Phil Davies
Client: Southwest Airlines
Title: “Paged”
2005 Winner
Writer: Greg Christensen
Client: Miller Lite
Title: “Testing”
2001 Winner
Writer: Phil Gable and Sandra Scher
Client: e-Diets
Title: “Laxitran”
2015 Winner
Writer: Joe O’Neill
Client: Covenant House
Title: “I Couldn’t Stop Vomiting”
2011 Winner
Writer: Tommy Troncoso
Client: Amp Energy Drink
Title: “Wright Brothers”
2007 Winner
Writer: Cam Boyd
Client: The Score
Title: “Pretend”
2003 Winner
Writer: Scott Kaplan
and Chris Turner
Client: The Sporting News
Title: “Table Tennis”
1999 Winner
Writer: Nat Gutwirth
Client: Prego
Title: “Love Letters”
WHO WILL
BE NEXT?
Oink Creative | NY & LA | contact@oinkradio.com | 212.334.5800